release after the acquisition of koubba network barely 5 months, &ldquo of GOME group; natural child ” e-commerce sites “ GOME online shop &rdquo, (GOME.com.CN) has been officially launched.
“ GOME Mall and koubba network as is the right hand of the relationship, both sides will benefit from the United States logistics, procurement, human resources and other support, but the United States more closely with the United States some e-commerce. &Amp;rdquo; President of GOME group Wang Junzhou admits, both faced competition in the market, competition between the two sides also occurs naturally, GOME does not avoid the competition “ but with dual branding GOME, will have more advantages. &Amp;rdquo;
is of concern, at a press conference yesterday on GOME executives constantly emphasized the advantages of GOME in the cost of procurement and logistics, seemed to limelight Jingdong Mall dark all of positive health. Reporter country Mall, East koubba and Beijing discovered after the prices of many products, with a product, if GOME Mall price slightly higher than the East Beijing, koubba is less than East of Beijing, and vice versa ——— obviously, GOME is not left Bo, but converging attack East of Beijing.
revolution or reform?
last November, GOME electrical appliances to 80% per cent of $ 48 million to acquire koubba shopping network, filled by GOME, mouguixian, Deputy Chairman of koubba shopping network, and get a United States national logistics and distribution, after-sales service, the Member of management and information processing support.
from the early koubba GOME Mall to merger and acquisition, and on-line GOM e.com. CN GOME reveal the determination and ambition of their entering the area of electronic commerce.
“ merger koubba network in the former, after the build Gome.com.CN in GOME both e-commerce platform in every aspect there is a huge difference. &Amp;rdquo; a person close to the United States said that a derived from the grass roots, a title was born jade; a fast and flexible, a powerful; one is a pioneering vanguard, one is to maintain what has been achieved by one ' s forefathers or predecessors base area. &Amp;ldquo; is through professional e-commerce companies to operate, or through their internal systems reform and extends to the operation, GOME dual brand operation of e-commerce and represents a traditional two basic ways of developing electronic commerce in enterprises: revolution or reform. &Amp;rdquo;
but GOME business General Manager Han Depeng has repeatedly stressed that GOME.com.CN is a “ real Internet business ”:1700 's startup team, its e-commerce Enterprise framework and incentive mechanism and similar independent procurement capacity; office location is not on the headquarters of the United States also Eagle building ——— GOME 31 owned warehouses have also been established in the national e-commerce, support the national network of distribution. Of course, the GOME.com.CN did not abandon the GOME group purchasing advantage, logistics and after-sales service of natural resources ——— this is country weights in competition in the future the most important e-commerce.
“ relationship is like right hand, both sides will benefit from the United States logistics, procurement, human resources and other support, but the United States more closely with the United States some e-commerce. &Amp;rdquo; asked whether koubba and GOME Mall “ left beats ”, Wang Junzhou said both parties will face competition in the market, competition also occurs naturally, GOME not evaded this competition. &Amp;ldquo; but in operation, the two sides will adopt a differentiated business, there will be price differences, differences in marketing strategy. &Amp;rdquo;
koubba network Vice President Peng Liang said, guomei building their own Web site does not affect the koubba, kubayiran relative to operate independently.
